Post-pandemic parking is a different ballgame. Monthly parking isn’t quite monthly anymore because of the advent of permanent flex work. Operators should be adaptable to the new model of parking, which changes how often people visit and how they choose their facilities—based on ultra-convenience and what they might find nearby on mobile apps.
The modern operator can learn how people travel in today’s world and use reservation apps along with new service offerings like car washing to meet emerging driver needs.
Forward-Thinking Mentality
Taking it a step further: It may not be enough just to adapt to today’s parking—operators need to think ahead, too. There’s no more exciting time to be in the industry than right now, while the mobility hub is materializing on a daily basis. Micro-mobility, rideshare integrations, fleet management, and mobility operating systems that allow the entirety of a journey to be purchased in one transaction—that’s your modern parking asset.
Getting there requires intel that transcends legacy hardware and software. Cloud-born platforms can provide you with data that enables you to introduce micro-mobility or fleet management in your underutilized spaces. Integrations with municipal transit systems or parking reservation apps can boil the customer’s journey down to one “book” or “buy” button. What role will your asset play in the way goods and people travel?