With cloud-based FLASH technology powering operations at the city’s parking garages, both parkers and management are enjoying a more streamlined experience. Since the installation of a FLASH PARCS solution, Bethlehem has seen a 70% drop in support calls.
With the FLASH Monthly AR solution, monthly parkers can easily set up online accounts and turn on auto-pay. With Bethlehem managing customer accounts online, they have reduced monthly labor expenses by 25% and have seen a 40% increase in autopay revenue.
The automated FLASH event parking solution is in place to help manage high-volume events like Musikfest and has helped Bethlehem eliminate the cost of placing parking attendants in each lane. Instead, team members can be assigned to more impactful initiatives that benefit the event experience.
With real-time insight into their operations, the Bethlehem Parking Authority is strategizing what future-ready technology they can introduce next to keep improving the parking experience for Bethlehem residents and visitors alike.